Easy Digital Downloads Pro with Addons

What is Easy Digital Downloads Pro (EDD Pro)?

If you’ve ever wanted to sell digital products – ebooks, audio files, courses, software, licenses, stock photos, or creative assets Easy Digital Downloads Pro (EDD Pro) is your one-stop, purpose-built WordPress solution. EDD Pro transforms any WordPress site into a modern, scalable, and user-friendly digital store.

Unlike traditional eCommerce plugins that are designed around physical products, inventory, and shipping (looking at you, WooCommerce!), EDD Pro focuses only on digital files. That means no unnecessary bloat, no confusing shipping options, and no compromise in download delivery, file protection, or customer experience.

Why Not Just Use WooCommerce?

Many WordPress users start with WooCommerce because it’s the most popular eCommerce plugin. And it’s true – WooCommerce can sell digital products. But here’s the reality: WooCommerce is built for selling physical goods first, with features for managing inventory, shipping rates, packing slips, and taxes. When you sell digital downloads, all that is overkill and sometimes even gets in your way.

Common challenges with WooCommerce for digital goods:

• Too many irrelevant options cluttering the product page and checkout.
• Customers see confusing shipping choices or physical product fields.
• Download management is minimal and not well-integrated.
• Advanced needs (like software licensing, recurring payments, or customer download stats) require expensive, third-party plugins – if they’re available at all.
• Reporting is focused on shipments, not digital sales.

In short, WooCommerce can do everything, but if you want a specialist for digital sales, EDD Pro is purpose-built for your exact needs.

How Does EDD Pro Work?

Easy Digital Downloads Pro installs as a WordPress plugin, just like WooCommerce, but everything in its workflow is tailored for digital goods:

1. Product Creation: You create a “Download” (EDD’s term for a digital product) by uploading your files (PDF, ZIP, MP3, plugin, etc.), entering a description, setting the price, and, if desired, adding variations or bundled offers.
2. Purchase Experience: Customers browse your store, add downloads to their cart, and check out with a beautifully streamlined, distraction-free checkout page. There’s no mention of shipping, weight, or dimensions – just a simple digital purchase.
3. Payment Processing: Accept payments via Stripe, PayPal, Apple Pay, Google Pay, credit card, and dozens of other gateways, all included with the Pro and Addons bundle.
4. File Delivery: After payment, EDD Pro instantly delivers secure download links via email or the customer dashboard. You control download limits, access expiration, and file protection (no hotlinking).
5. Customer Management: Customers get their own portal to review purchases, download files, view receipts, and manage their account, great for memberships and Recurring Payments.
6. Advanced Capabilities: With the included addons, you can offer subscriptions, memberships, license keys (for software or plugins), advanced analytics, affiliate programs, wishlists, reviews, and more.
7. Marketing & Growth: Built-in email integration lets you connect with Mailchimp, ConvertKit, ActiveCampaign, and others for post-purchase marketing, automations, and customer retention.

Why Choose the Pro Version?

The free version of Easy Digital Downloads (available on WordPress.org) is a fantastic starting point for hobbyists or small stores. With it, you can create simple digital products, accept PayPal Standard, and deliver basic downloads. But as soon as your business grows or you want to offer professional-grade features you’ll need the power of Pro.

• No nickel-and-dime pricing. Instead of buying each extension separately, Pro gives you every premium feature and integration in one bundle.
• Everything is GPL. On DevTools Club, EDD Pro and all addons are available without restrictions – no demo, trial, or limited versions.
• Ongoing updates. You get the latest versions and security fixes, all addons file included.

The Pro bundle transforms Easy Digital Downloads from a simple download cart into a complete digital commerce suite for serious creators.

How Does EDD Pro Compare to Other Tools?

EDD Pro is more focused, more robust, and more flexible than using WooCommerce with a stack of digital add-ons. It’s more affordable (and easier to manage) than combining individual plugins from multiple vendors. And it’s trusted by thousands of successful digital stores around the world.

Getting Started with EDD Pro

• Install the plugin and activate your chosen addons (all included).
• Set up your products, configure payment gateways, and choose your delivery settings.
• Customize checkout, emails, and marketing integrations with a few clicks.
• Launch your store—and scale up with memberships, licenses, subscriptions, and more as your business grows.

With Easy Digital Downloads EDD Pro and the full addon library, you’re not just selling files – you’re building a complete, future-proof digital business.

Why Do You Need the Addons?

This is where EDD Pro truly shines. With the massive list of premium extensions, you can build nearly any kind of digital business.

Sell Software, Plugins & Themes

With the Software Licensing addon, you can automatically generate license keys, track activations, deliver updates, and even support renewal billing. Perfect for WordPress product makers, SaaS, or any digital product needing access control.

Offer Subscriptions & Memberships

Want recurring revenue? Use Recurring Payments and Content Restriction addons to create member-only areas, drip content, or sell “all access” passes.

Build a Digital Marketplace

Activate Front-End Submissions (FES), Commissions, and Wish Lists to turn your site into a multi-vendor digital marketplace – complete with vendor dashboards, automated revenue sharing, and customer engagement tools.

Drive More Sales with Upsells, Cross-Sells, Points & Rewards

Add Cross-Sell/Upsell, Points and Rewards, and Recommended Products for sophisticated sales funnels and gamification.

Level Up the Customer Experience

Use Social Login, PDF Invoices, Download Histories, and Recently Viewed Items to give your buyers the same high-end experience as major digital shops.

Automate and Analyze

Connect with Zapier, get Advanced Reports and Email Summaries, and tap into every leading email platform with deep integrations – all included.

Secure, Flexible Payments

Support for Stripe, PayPal, Braintree, Authorize.net, Coinbase, Recurly, Sofort, Xero, PagSeguro, and more means you can sell anywhere, in any currency, with total security.

Expand Globally

Add EU VAT support, multi-currency, and currency converter for international growth.

Deliver Files Your Way

Store files locally, on Amazon S3, or Dropbox for ultra-secure, high-speed downloads. Issue PDF Vouchers, sell bookings, or deliver custom files per purchase.

🚀 Featured Addons

• Easy Digital Downloads Content Restriction
• Easy Digital Downloads Stripe Payment Gateway
• Easy Digital Downloads Recurring Payments
• Easy Digital Downloads All Access