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If you want a proven way to increase conversions, move inventory faster, and boost average order value, BOGO promotions are one of the most effective tools you can use. Shoppers love getting free products and store owners love the increased revenue that these promotions generate. It’s a win-win. The Buy One Get One Free for WooCommerce plugin lets you create flexible BOGO promotions, offer free gifts, schedule deals, set rules for specific products or user roles.
If you’re building a discount or promotion stack for your store, you may also want to explore:
Let’s explore everything it can do – and how you can use it to turn visitors into buyers and buyers into repeat customers.
BOGO offers are one of the oldest and most effective sales strategies in retail. Why? Because they nudge customers to spend more to get more. Instead of discounting a product directly, you increase perceived value – shoppers feel like they’re getting a great deal, while you maintain your profit margins. Here are just a few reasons BOGO deals are powerful:
And with the Buy One Get One Free for WooCommerce plugin, creating these promotions is incredibly simple.
This plugin goes far beyond basic “Buy 1 Get 1 Free” functionality. It’s a complete promotional engine packed with powerful features designed for modern eCommerce.
If you’re running a more complex promotional stack, this plugin pairs nicely with:
WooCommerce Coupon-Triggered BOGO
You don’t always want promos public. Sometimes they should be hidden behind a coupon—for newsletters, influencers, or private deals. With this plugin, you can enable promotions only when a specific coupon is used.
Example:
This gives you a lot of flexibility for:
Role-Based BOGO (Wholesale / VIP)
You can restrict promotions to specific user roles.
Example:
For B2B or membership sites, this is a killer feature. If you operate a wholesale WooCommerce store, also check:
Scheduled Promotions (Set and Forget)
You can set a start and end date for every promotion:
No need to remember to turn offers off at midnight. The plugin handles it.
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